Factors Every Software Developer Must Consider to Ensure Bringing Satisfaction to Each of Their Clients
Becoming familiar with some new concepts being utilized in the software industry is the first thing that you have to do if you want to be giving some advice to owners of software firms compared with other kinds of businesses. Out of the countless topics out there, the most vital is software licensing along with the many technicalities that are involved in this area of development and sales. Even so, beyond due diligence and legalities, there are countless other things that software companies must take a closer look for them to ensure sales increase.
Increasing your earnings usually means making more money and/or charging more for the product that you have where its value to each of your users become more increased in the current market. Nevertheless, one should take note of the fact that a number of software marketers and developers fail to build their already loyal clients and just think about getting more and more potential clients. Some developers take advantage of referral systems where they give their users incentives when their software is shared. Nevertheless, the most effective strategy to promote brand awareness is to make sure that your clients are all very satisfied. With those things being mentioned, below are some things that you can consider to ensure that your current clients remain loyal, will review your software positively, and will recommend it.
1) Have a safe source code by making use of a software escrow
Software developers are often challenged when it comes to choosing between sharing or not sharing to their clients their own source code. The ultimate problem for them if they choose to share their source code to their clients is that they ma be posting them online. When this happens, then other software developers will be taking advantage of your source code by finding it and then modifying some of it. All of these things can happen in just a blink of an eye. You will no doubt be very surprised at the fact that you have a lot of competitors already when they are just the ones who are cloning your software either for email subscription or for free.
Well, that maybe the worst thing that can happen to your software, but it is actually very possible to happen and has even tried happening to a number of people. In the same line of thought, licensees are becoming concerned as well because they want to still be continually using their application or program even if developers will no longer be giving them updates. Fortunately, online software escrow services have already emerged that can help you reach a compromise with your dilemma. Just make sure to acquire of such services that are of high quality and are very reliable.